iSEC - Study Program of Advertising career

Study Program

First year

Advertising and media
Strategic Marketing
Psicología social
Social psychology
Copywrite
Advertising company
Graphic computer I
Briefing and advertising strategy
Cultural history
Psychology and communication
Art direction

Second year

Creativity in communication
Elements of microeconomics
Statistics
Elements of macroeconomics
PR
Graphics computer II
Creative strategy
Interactive communication
Strategy and media planning
Multimedia production

Third year

Post -production I
Marketing research
Audiovisual production
Professional ethics
Campaigns communication
Post -production II
Advertising research
Graphic production
Promotional techniques
Planning campaigns

Advertising career lasts three years which are divided in six semester academically . In the last year you can choose the specialization that you want

Morning: 8:30 a 12:45 hs
Afternoon: 14:00 a 18:15 hs
Evening: 18:30 a 22:45 hs

The career has a strong practical focus. We train our students to study as working in advertising agencies.

Advertising is the biggest factor and the moral strength of our public life. Joseph Pulitzer

No evidence , no amendment or denied can nullify the effect of advertising well done. Hermann Keyserling

The best advertising is to make customers happy. Philip Kotler

Advertising is the greatest art form of the century. Marshall McLuhan

Advertising is a dream factory that we create within ourselves and that materialize abroad. Fernando Savater

If you build a great experience , customers recommend it to others. Word of mouth is very powerful. Jeff Bezos

Study Advertising is an adventure inside your brain. #sercreativo!

The career is a creative advertising rally to discover how far he can get your head to transform reality. #becreative!